Robert Lustig, MD, MSL - Hacking of the Human Mind
Dr. Robert Lustig, endocrinologist and bestselling author, discusses the reward systems in our brains and how easily they can be hacked on The FitMind Podcast episode 73.
You can also listen to the episode on Apple Podcasts, Spotify, Google Podcasts, or any other major podcast platform. Here it is in video format, if you’d prefer:
Episode Overview
Robert Lustig, MD, MSL is an endocrinologist, professor emeritus of pediatrics at UCSF, and bestselling author of Fat Chance.
He also wrote The Hacking of the American Mind: The Science Behind the Corporate Takeover of Our Bodies and Brains, which I highly recommend.
We discuss the basic brain mechanisms behind various addictive products that are hacking our reward centers, the 7 key differences between pleasure and happiness, neuromarketing, and what to do about all this.
Hope you enjoy!
P.S. — If you’re serious about starting or deepening your meditation practice, check out the FitMind meditation app.
Robert Lustig, MD, MSL Bio
Dr. Lustig holds a BS from MIT, an MD from Cornell, and a Masters of Studies in Law from UC Hastings College of Law. He specializes in the field of neuroendocrinology, with research and clinical practice focused on childhood obesity and diabetes.
Dr. Lustig believes the food business, by pushing processed food loaded with sugar, has hacked our bodies and minds to pursue pleasure over happiness; leading to the current epidemics of addiction and depression. He aims to foster a global discussion of metabolic health and nutrition.